Onpoint has made their mark on the cab business by developing an app that delivers smart technology to what are typically small and traditional businesses. Onpoint brings the cab business up to speed in a world where content and goods are delivered at the push of a button.

Mint was commissioned to rebrand and rename the application (formerly called Taxizapp) as it prepared to export across the globe. The name derives from the core essence of the product; we want our cabs to be on time and in the right location - we want the service to be Onpoint.

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